Echo Reach · Five live builds, two countries

We build the website your customers see — and the system that runs behind it.

Websites, online shops and custom business software for companies that have outgrown off-the-shelf tools. Five live builds. You own the code.

Get my free review Or see what we build

Built by Echo Reach

Ducati Claremont
Dryv
Hero Bikes
Flexi Drive
Sharon’s Defensive Driving School

8 weeks: A typical build, start to go-live
4 hours: What we need from your team each week
R1.6m+: Of platforms built and running
100%: Your code, in your repository

The problem

Most businesses run on four systems that don’t talk to each other.

Nobody chose this. It happened one tool at a time over nine years, and now a customer enquiry gets typed in by hand three times before anyone can act on it.

Every red arrow is someone typing the same thing again. That is where enquiries go cold, applications sit for four days, and stock shows as available after it has sold. We do not make those steps faster — we remove them.

You’ll know this if

Any of these sound like a normal Tuesday

The same record lives in three places

Your operating system, your website, and a spreadsheet someone keeps by hand. Two of them are wrong right now.

You don’t know which two.

Enquiries land in a shared inbox

No owner. No timer. The ones that convert are the ones somebody happened to see.

The rest were already yours.

Applications are still PDFs

Printed, signed, scanned, emailed, typed in again. Four days of dead time on a deal the customer already said yes to.

Some of them change their mind in those four days.

Booking means phoning a person

During office hours. Who writes it in a book.

Your customer booked their dentist online at eleven last night.

Compliance is somebody’s memory

The report that has to be filed. The record that has to be kept. The deadline that cannot slip.

All of it held by one person who hasn’t taken leave in two years.

Your vendor has quoted you seven figures

For an eighteen-month modernisation that starts after you sign.

It still won’t do what you asked for.

What we build

Three things. Plainly, with prices.

Most people arrive needing one of these. If you’re not sure which, the free review will tell you.

Websites & online shops

For businesses that need to look right and sell properly.

A site that loads fast, works on a phone, shows up in search, and makes it obvious how to buy from you or get hold of you. Online shops included — payments, shipping, stock.

From R80,0003–6 weeks

Business systems

When spreadsheets and email have stopped coping.

Custom software built around how your business actually runs. Stock, enquiries, applications, bookings, approvals, compliance and reporting in one place — instead of four tools and a spreadsheet.

From R650,0008–16 weeks

Joining up what you have

Your systems exist. They just don’t talk.

Sometimes you don’t need new software — you need the software you already pay for to pass information to itself. We build the layer in between, so nothing gets re-typed.

Quoted per job2–8 weeks

More detail on each

Who we’re for

We’re a good fit for some businesses and wrong for others.

Saying who we’re not for is what makes the rest of this believable.

A good fit if

You sell or rent something valuable — vehicles, equipment, property, courses
Your staff re-type the same information between systems
You’ve outgrown the off-the-shelf tool you started on
Your website looks fine but does no actual work
You’re opening branches and it already doesn’t scale

Not a fit if

You need a one-page site for under R20,000
You want someone to run your social media
You need it live next week
You want the cheapest quote in the room

If that’s you, say so in an email and we’ll point you at someone better suited. No hard feelings, and no sales call.

Our work

Five platforms people use to run real businesses

Not concepts, not mockups. Systems that are live and being used today.

Dryv

Mobility marketplace

A car marketplace with an AI buying assistant, the CRM behind it, and live stock from five separate dealer systems.

Scout, the AI assistant on the front, asks a buyer what they actually need and shortlists real cars for them. Dealers get the lead routed to a named salesperson with a timer on it. Behind all of it, stock syncs automatically out of five different dealer management systems, so what shows on the site is what is genuinely on the floor. The biggest thing we have built.

Project value: R1.25m
Dealerships onboarded: 33
Stock systems connected: 5

Flexi Drive

Rent-to-own vehicles

One monthly amount with insurance in it, and the car is theirs to buy whenever they are ready.

A customer picks a car, applies once, and that one application goes to several finance providers behind the scenes instead of being re-typed into each of them. Live pricing, contracts, handover, and the fleet view that shows which vehicles are actually earning. It replaced a back office the business was renting and did not control.

Website alone: R370k
Application turnaround: Confirming
Contracts processed: Confirming

Ducati Claremont

Motorcycle dealership

The dealership website, the parts and accessories shop, and the back office that runs both.

Model catalogue and live stock on the front, and an admin the sales team actually opens on the back — enquiries, test rides, and the accessories shop running alongside it. Built so brand, theme and dealer details live in configuration, which means the next dealership is a settings file rather than a rebuild.

Enquiry response time: Confirming
Admin hours saved weekly: Confirming

Hero Bikes

Motorcycle brand

A national brand site with a model configurator, dealer locator and lead routing into the network.

A buyer configures the bike they want and finds their nearest dealer; the enquiry goes straight to that dealer rather than into a head-office inbox for somebody to forward on later.

Dealer leads routed monthly: Confirming
Time to publish a model: Confirming

Sharon’s Defensive Driving School

Court-ordered driver educationUnited States

Course delivery and certification for a United States driving school, reporting into a government system.

A driver gets a DUI. The court orders driver education and sends them to Sharon’s. They complete the course on our platform, and the certificate it issues is what they hand back to the judge. Built to DMV requirements, because if the certificate is wrong then somebody’s court outcome is wrong. There is no soft failure in this system.

Course completions processed: Confirming
Certificate turnaround: Confirming

Where a number is still being confirmed with the client, we say so rather than guessing. We don’t publish figures we can’t stand behind.

How it works

Four steps. You can stop after any of them.

01
Free review
5 days
We go through the website you have now and tell you what’s working, what isn’t, and what to fix first. Costs nothing, and there’s no call attached.
02
Blueprint
3 weeks
We work out exactly what should be built and what it will cost. You keep the documents even if you never build with us. R95,000, credited in full against the build.
03
Build
8–16 weeks
Fixed scope, fixed price, and the go-live date written into the contract. Weekly demos so you see it working, not a status report.
04
Run
Ongoing
Hosting, monitoring, support and improvements. Optional, and month-to-month after the first year.

Live in eight weeks, or the final milestone is free.

We can promise a date because we never quote a build we haven’t scoped first.

The question nobody asks out loud

“What happens if you get hit by a bus?”

It’s the right question at this price, and most small studios dodge it. Here is our answer in writing, before you have to ask.

You own the repository

Not us. From commit one, in your GitHub organisation, under your billing. We have access because you granted it, and you can revoke it in thirty seconds.

The pod is named

You get CVs and LinkedIn profiles for every person on your build before you sign. No anonymous offshore bench, no bait-and-switch.

Documentation is a deliverable

Architecture decisions, runbooks, environment setup and a handover video. Any competent developer can pick this up cold.

Standard stack, on purpose

No proprietary framework only we understand. Boring, well-documented technology that a thousand South African developers already know.

We run two builds at a time. That’s not a sales tactic — it’s how the work stays good. Blueprints book about six weeks ahead of a build slot.

Common questions

The things people ask before they email us

What does it actually cost?

A website or shop starts at R80,000. A full business system starts at R650,000 and most land between there and R1.4 million. Joining up systems you already have is quoted per job. We publish these because you deserve to know before you spend an hour on a call.

How long does it take?

A website is three to six weeks. A business system is eight to sixteen. The date goes in the contract, and if we miss it on a build, the final milestone is free.

Who owns the code?

You do, from the first day. It sits in your GitHub organisation under your billing. We have access because you granted it, and you can remove us in thirty seconds.

I already have a website. Do I have to start again?

Usually not. Quite often the site is fine and the problem is behind it. The free review will tell you which of the two you’re dealing with, at no cost.

Do I need an IT person on my side?

No. We need about four hours a week from someone who knows how the business runs — usually an operations manager, not a technical person.

What happens if it goes wrong, or you disappear?

You hold the code, the documentation and the environment. Every person on your build is named before you sign. We use standard, boring technology any competent developer already knows.

Start here

Start with the free one.

Send us your website. We’ll tell you what’s working, what isn’t and what to fix first. If it’s useful and you never speak to us again, that’s a fine outcome.

Get my free review

Or email info@echoreach.co.za